The Wololo hitmaker is having a tough time marketing her second single, Mercedes. The latest report suggests that the singer’s single has just been banned by the SABC and will not be played on their radio stations or television channels
As drastic as it sounds, it seems as if certain bigwigs at the SABC believe the rumours that Babes is singing about a popular KZN dru_g, nicknamed ‘data’. These rumours plagued the release of her single and it’s been difficult for the West Ink Records camp to shake them off, despite constantly insisting that the song is about Babes Wodumo’s dream car.
Weziwe Thusi, the MEC of social development in KZN released a statement welcoming the decision to ban the song from being played on-air
He said: “We live in difficult times where our children are heavily involved in substance abu_se and we can’t afford to have songs that can be mistaken as promoting dru_g ab_use. This year, two children lost their lives to drug_s after a house party in KwaMashu. We welcome this bold and progressive step by management at the SABC.”
SABC spokesperson Kaizer Kganyago added that each track sent to the broadcaster goes through a process and either makes it on air or gets rejected.
“There are various procedures which determine if a song is aired. If a song is seen to incite violence, it won’t be played. That doesn’t amount to banning. Music gets rejected all the time,” he added.
Kaizer added that the final decision is made by the various radio stations.
“This is not something that management would get involved in. It is up to individual radio stations to reject or accept. I don’t know if there are radio stations that have rejected the song because that kind of decision doesn’t fall into my area of work”.