South African singer Nhlanhla Mafu has recently come under fire for what many call a controversial marketing tactic following her fake marriage announcement. This controversial post was made to promote her new bridal line, NN Vintage and gained traction.
Initial reports suggested that Mafu had remarried, leading to an outpouring of congratulations from fans and peers alike. However, media personality Musa Khawula later clarified that the announcement was merely a strategy to create hype around her latest product launch, leaving many feeling misled.
Nhlanhla Mafu marriage Announcement
Just days ago, Nhlanhla shared a post on social media that implied she was getting married. This led to a flurry of well-wishes from her friends and followers. Nevertheless, as the truth emerged, it became evident that the post was more about promoting her bridal collection than celebrating a new union.
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Nhlanhla Mafu-Image Source@XThe social media buzz included a message indicating that Mafu intended to draw attention to her NN Vintage collection, which will be officially available. The announcement read:
“Six days ago, Nhlanhla Mafu revealed that she’s getting ‘married’ and watched all her friends wish her well; meanwhile, she wanted to promote her New Bridal Collection to be sold at NN Vintage.”
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Mzansi reacts to Nhlanhla Mafu’s marketing strategy
Many people on X felt deceived by Nhlanhla Mafu’s post after congratulating her. Others, however, shared that they knew it was a marketing stunt. Below are some of the comments:
@PQMats
Did she say she’s getting married, or she just posted rings and things?
It’s called a marketing strategy
Her so called internet friends ge ba phapha nje . Did they had wedding invitation?